Each year, Hard Rock international raises money for breast cancer awareness and research by organizing local events and offering limited-edition merchandise, food, and beverage items at participating units.
These efforts were supported through the Hard Rock Heals Foundation, the charitable arm of Hard Rock, as well as the Enterprise Community Fund. 8-Hard Rock Hotel & Casino Sacramento at Fire Mountain in Wheatland just recently finished up its annual Pinktober campaign which resulted in a $160,000 donation to the Sutter North Medical Foundation in Yuba City.
